Podcast: How to scale up your work

On this episode, I chat with John List about his new book, The Voltage Effect. Topics we talk about include:

  • What “scale” and “voltage” are;
  • How he discovered the “silver bullets” of scaling up an idea;
  • The five hurdles we need to overcome when scaling something;
  • How scale is a “weakest link” problem;
  • How to discover which of our ideas have a chance;
  • The three reasons we don’t quit soon enough (and often enough);
  • How to become a “marginal thinker”;
  • How he stays so productive.

Links mentioned in this episode:

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